The festivities will kick off on Saturday, March 8th, with the debut of the Sobha Realty IIFA Digital Awards Co-Presented By NEXA. This new segment highlights the evolving landscape of OTT and digital entertainment, underlining IIFA’s commitment to embracing innovation within the industry. The grand finale will take place the following day, on Sunday, March 9th, where cinematic excellence will be honored in a grand ceremony.

During a press meet held in Mumbai on Friday evening, Bollywood megastar Shah Rukh Khan, actor Kartik Aaryan, and Diya Kumari, Deputy Chief Minister of Rajasthan, were among the dignitaries present to officially launch the 25th edition of IIFA. Also in attendance were IIFA founders Andre Timmins, Viraf Sarkari, and Sabbas Joseph.

Reflecting on IIFA’s journey, Shah Rukh Khan expressed his excitement for the event, saying, “Some of my most treasured memories are woven into the journey of IIFA, and celebrating its Silver Jubilee in the vibrant city of Jaipur is nothing short of magical. From its first ceremony at the Millennium Dome in London to 25 years of unforgettable moments, IIFA has become a legacy—an emblem of Indian cinema’s global impact.”

This year’s ceremony will be particularly special as actor Kartik Aaryan takes the reins as the host. Kartik shared his enthusiasm, stating, “I’m thrilled to celebrate the global success of Indian cinema as I host IIFA’s historic 25th-anniversary celebration in Jaipur. Hosting this event is something I’ve eagerly anticipated, and I cannot wait to be part of such an extraordinary occasion.”

Andre Timmins, Co-Founder of IIFA, emphasized that the event is not just about the celebration of Indian cinema, but also about cultural exchange. He explained, “IIFA 2025 will honor 25 years of cinematic brilliance and global experiences. Under the guidance of our Honourable Prime Minister, Shri Narendra Modi, the event aims to boost tourism through innovation. This year is a transformative milestone in our journey, celebrating Indian cinema’s enduring legacy while bridging cultures across the globe.”

In addition to the awards and performances, international sensation Nora Fatehi will take to the stage for a special performance at IIFA 2025. This marks her fourth consecutive year performing at the awards. Nora shared her excitement, saying, “IIFA has always been a celebration of the best in Indian cinema, and I’m honored to be part of its 25th anniversary. This platform has given me incredible memories, and I can’t wait to add another unforgettable performance to the IIFA legacy.”

The 25th edition of the IIFA promises to be a historic and electrifying celebration of Indian cinema, bringing together the biggest stars, unforgettable performances, and a vibrant cultural exchange. Fans from across the globe are sure to experience the magic of IIFA in Jaipur, the heart of Rajasthan, this March.

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The screening was graced by Vikram Doraiswami, the High Commissioner of India to the United Kingdom, who delivered an insightful address that highlighted the cultural significance of the films and their ability to promote key values such as teamwork, unity, and national pride. He expressed his gratitude to the attendees and emphasized the unique connection between cinema and cricket, which has become a vital part of India’s cultural identity.

“Film, as you know, is India’s most favoured form of entertainment. Cricket, of course, is religion—that’s the state of the film. A film that brings together cricket and storytelling is a winner in and of itself,” Doraiswami remarked in his speech. He further elaborated on the rich tradition of storytelling in India, noting that the country was one of the earliest to embrace cinema as a medium for narrating stories.

“The process of telling stories is a critical part of the human experience. Everything we do, even our religious traditions, is an essence of telling stories,” he said. “Films in India bring together storytelling, music, dance, and provide a cathartic experience in two and a half to three hours.”

The High Commissioner also discussed the significant impact of Indian cinema’s ability to transcend language barriers, with Bollywood emerging as a global powerhouse in film production, despite India’s linguistic diversity. Doraiswami further touched on the increasing collaboration between the Indian and UK film industries, underscoring how the UK’s creative sectors, including film studios, animation, and gaming, have played an integral role in the success of Indian films.

“The film industry is one of the big potential drivers of a future partnership between India and the UK,” Doraiswami stated, highlighting the growing utilization of UK studios in the production of Indian films and the importance of creative convergence between the two countries.

Looking to the future, Doraiswami announced that the inaugural World Audio Visual Summit (WAVE) will take place in Mumbai in February, with Indian Prime Minister Narendra Modi set to inaugurate the event. The summit will bring together industry leaders, regulators, and creators from both India and the UK to discuss further collaboration.

The evening’s screening featured three films that celebrate India’s sporting triumphs and the unifying power of sport.

’83’, directed by Kabir Khan, recounts India’s historic victory in the 1983 Cricket World Cup. The film captures the underdog journey of the Indian cricket team, led by Kapil Dev, as they defied the odds to defeat the West Indies and claim their first-ever World Cup title. Ranveer Singh’s portrayal of Kapil Dev received widespread acclaim, bringing the historic moment to life.

’Dangal’, directed by Nitesh Tiwari, is a biographical drama based on the life of wrestler Mahavir Singh Phogat. The film traces Phogat’s determination to train his daughters, Geeta and Babita, to become world-class wrestlers while challenging societal norms and gender stereotypes. Aamir Khan stars as Mahavir Singh Phogat, with Fatima Sana Shaikh and Sanya Malhotra portraying Geeta and Babita, respectively. The film is a powerful exploration of female empowerment and the importance of breaking barriers.

’Chak De! India’ (2007), directed by Shimit Amin, stars Shah Rukh Khan as Kabir Khan, a former hockey player who becomes the coach of India’s women’s hockey team. The film focuses on the team’s journey to overcome personal and national challenges as they unite to win the World Cup, offering an inspiring message of resilience and teamwork.

The screening not only celebrated the power of Indian cinema but also served as a reminder of the growing cultural and creative ties between India and the United Kingdom. As both nations look to build on this collaboration, the creative industries stand poised to play an increasingly vital role in fostering bilateral relations in the years to come.

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You can view the motion poster shared by Akshay on Instagram here.

The excitement around the film intensified when the makers revealed that the trailer of Sky Force would be dropping on Sunday. The official Instagram post stated, “This New Year, soar into the skies with #SkyForce – the untold story of India’s first and deadliest airstrike ever. Trailer out tomorrow. In cinemas on 24th January 2025.”

The first look of Akshay Kumar and Veer Pahariya in the film has sparked a lot of enthusiasm among fans. Comments flooded in, with one user exclaiming, “Wow,” while another wrote, “Interesting.” A patriotic song played in the background of the motion poster, and its tagline read, “Some missions end. Others last a lifetime.”

According to the film’s team, Sky Force is an untold true story that showcases the bravery, emotion, and patriotism of the Indian Air Force personnel. Directed by Sandeep Kelwani and Abhishek Kapur, the film is produced by Dinesh Vijan, Jyoti Deshpande, and Amar Kaushik.

Sky Force is set to hit cinema halls on January 24, 2025. In addition to this, Akshay Kumar will also be seen in Priyadarshan’s Bhooth Bangla, slated for release on April 2, 2026.

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The announcement came from Maddock Films, which has also unveiled an exciting lineup for the Maddock Supernatural Universe (MSU). Along with Stree 3, films such as Shakti Shalini, Bhediya 2, and Chamunda will be a part of the growing cinematic universe.

Fans have eagerly awaited the third chapter of Stree, which has made a significant impact on the Bollywood horror-comedy genre. Director Dinesh Vijan, the mastermind behind the Maddock Horror Comedy Universe, expressed his excitement about expanding this universe. He said, “At Maddock, we aim to innovate and entertain. Our films, with their deep connection to India’s culture and heritage, resonate with audiences. Our stories are not only relatable but also meaningful, and with a loyal fanbase, we’re ready to create an even bigger cinematic universe that will bring unforgettable characters and tales to life.”

Maddock Films took to Instagram to share the announcement, revealing an eight-film slate under the Maddock Horror Comedy Universe. Stree 2 saw immense box-office success despite a simultaneous release alongside Khel Khel Mein and Vedaa. Stree 2 managed to outperform both films by a significant margin, solidifying its place as the go-to choice for moviegoers. The film starred Rajkummar Rao, Shraddha Kapoor, Pankaj Tripathi, Abhishek Banerjee, and Aparshakti Khurana, with Varun Dhawan making a special cameo appearance.

In an earlier conversation with ANI, director Amar Kaushik spoke about the journey of Stree 3 and its potential cast. He shared that it took six years to make Stree 2, but the third installment will be ready in about three years. He also discussed the possibility of Akshay Kumar appearing in Stree 3. While Kumar made a cameo in Stree 2, Kaushik clarified that his involvement in the third film would depend on the script, stating, “If the story demands, he will be a part of it, otherwise, he won’t.”

The success of Stree 2 has been overwhelming, and Kaushik credited the film’s stellar cast, producers, and technicians for its success. He expressed his gratitude to the audience, saying, “I am thankful for the viewers who supported the film, and I am glad to receive so many positive messages.”

The first Stree film was released in 2018 and was a box-office hit, featuring the same lead actors, Rajkummar Rao and Shraddha Kapoor, along with Pankaj Tripathi, Aparshakti Khurana, and Abhishek Banerjee.

Alongside Stree 3, Maddock Films has announced other major releases as part of the horror-comedy genre. Thama will be released during Diwali 2025, followed by Shakti Shalini on December 31, 2025, Bhediya 2 on August 14, 2026, Chamunda on December 4, 2026, Maha Munjya on December 24, 2027, Pehla Mahayudh on August 11, 2028, and Doosara Mahayudh on October 18, 2028.

The upcoming films in this genre promise to deliver a thrilling, spooky, and entertaining ride for the audience as Maddock Films continues to redefine the Bollywood horror-comedy genre.

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The excitement surrounding Yeh Jawaani Hai Deewani was recently heightened when Dharma Productions posted a cryptic update about the film, leading to speculations of a possible sequel. However, the studio soon confirmed that instead of a new chapter, the 2013 blockbuster will be re-released, giving a new generation of moviegoers a chance to experience the magic of this beloved film on the big screen once again.

Directed by Ayan Mukerji, Yeh Jawaani Hai Deewani is a coming-of-age romantic comedy-drama that has garnered immense popularity since its initial release. Along with Kapoor and Padukone, the film features stellar performances by Kalki Koechlin and Aditya Roy Kapur in pivotal roles. Over the years, the movie has gained a cult following, known for its captivating storyline, memorable performances, and unforgettable music.

The film’s soundtrack, featuring hits like Badtameez Dil, Balam Pichkari, Subhanallah, Kabira, Ilaahi, and Dilliwaali Girlfriend, continues to be a fan favourite, further solidifying its status as an iconic cinematic experience. The re-release offers both nostalgic fans and new viewers an opportunity to relive the magic of Yeh Jawaani Hai Deewani on the big screen once more.

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The Legacy of Salman Khan

Born in 1965 to legendary screenwriter Salim Khan and Salma Khan, Salman entered the film industry as a fresh-faced newcomer who quickly won hearts with his charm and talent. His breakout role in Maine Pyar Kiya (1989) solidified his status as a romantic hero, and over the years, he transformed into an action icon with films like Wanted, Dabangg, and Tiger Zinda Hai.

Salman’s career is characterized not just by box-office blockbusters but also by his ability to reinvent himself, keeping audiences captivated through his versatility and charisma. His fanbase spans across generations, making him one of the most bankable stars in the world.

Beyond Stardom: The Philanthropist

Salman’s contribution to society extends far beyond the silver screen. Through his charitable foundation, Being Human, the actor has funded numerous education, healthcare, and disaster relief initiatives. Whether it’s sponsoring life-saving medical treatments or ensuring underprivileged children have access to quality education, Salman has consistently used his fame for good.

Celebrating With Fans

Known for celebrating his birthday with family, close friends, and fans, Salman’s birthday parties are often intimate yet star-studded affairs. This year, fans have flooded social media with heartfelt wishes, collages, and tributes to the superstar. Hashtags like #HappyBirthdaySalmanKhan and #BhaiKaBirthday are already trending globally.

What’s Next for Salman?

As Salman enters another year of his life, fans eagerly anticipate his upcoming releases. With Tiger 4 and other exciting projects in the pipeline, the actor continues to be unstoppable. Salman is also rumored to make his OTT debut soon, signaling yet another evolution in his illustrious career.

Folkstimes.com wishes Salman Khan a very happy birthday and continued success. Here’s to more iconic roles, box-office hits, and meaningful contributions to society from Bollywood’s Bhaijaan!

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The story dates back to 2008, during the inaugural season of the Indian Premier League (IPL), when Ganguly was leading the Kolkata Knight Riders (KKR), a team co-owned by Shah Rukh Khan. What Shah Rukh shared with Ganguly during that time wasn’t just a casual remark; it was a life philosophy that stayed with the cricketer and continues to inspire him.

Shah Rukh’s Morning Mantra: “I Am the Best”

Shah Rukh Khan, often referred to as the “King of Bollywood,” revealed to Ganguly his secret to success. Reflecting on his early days in the film industry, Shah Rukh candidly admitted that he didn’t possess the typical attributes associated with a leading man in Bollywood.

“When I came into this industry, I wasn’t someone who was good-looking. I wasn’t as handsome as Hrithik Roshan or Saif Ali Khan. I couldn’t dance. I wasn’t as naturally gifted as someone like Amitabh Bachchan,” Shah Rukh confessed.

But what set him apart was his mindset. “Every morning, I would wake up, stand in front of the mirror, and say to myself, ‘I am the best.’ I did that every single day of my life. And eventually, I became Shah Rukh Khan.”

The Power of Belief

Shah Rukh’s story emphasizes the importance of self-belief, particularly in the face of challenges and competition. He explained to Ganguly that life is filled with high-pressure situations where one has to perform—be it a crucial match, a film shoot, or any other job. And in such moments, the difference between success and failure often comes down to mindset.

“Before you go to work, before you go to play, before you go to shoot, or do anything that comes with immense pressure, wake up every morning and believe, ‘I am the best, and I can deliver.’ It’s about owning your confidence and knowing you are capable of achieving what you set out to do,” Shah Rukh said.

Ganguly’s Take on Shah Rukh’s Words

For Ganguly, a leader who thrived in high-pressure situations as the captain of the Indian cricket team, Shah Rukh’s words struck a chord. “What he said touched my heart and soul,” Ganguly shared, highlighting the profound impact of Shah Rukh’s philosophy not just on him but on everyone who aspires to succeed.

Lessons to Learn

Shah Rukh Khan’s journey is a testament to the power of self-belief and perseverance. Despite not fitting the traditional mold of a Bollywood hero, he went on to become one of the most successful and beloved actors in the world. His mantra of “I am the best” isn’t just about ego—it’s about building a foundation of confidence that fuels hard work, resilience, and determination.

This story shared by Ganguly reminds us:

1. Believe in Yourself: Confidence in your abilities is the first step to achieving greatness.
2. Consistency is Key: Repeating positive affirmations daily can transform your mindset.
3. Success Comes from Within: External factors may challenge you, but true strength lies in your inner belief.

Conclusion

Shah Rukh Khan’s advice, shared through Sourav Ganguly, is a timeless reminder of the power of positivity and perseverance. Whether you’re an aspiring cricketer, a budding actor, or someone facing challenges in your career or personal life, waking up every morning and telling yourself, “I am the best”, can set the tone for success.

This simple yet profound philosophy proves that success isn’t just about talent or opportunities; it’s about believing you deserve it and working every day to make it happen. So, take a cue from the King of Bollywood—stand in front of the mirror, declare your greatness, and take on the world.

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